The Munich Show is adding a numismatics section
You have to see it to believe it: Every year, around 50,000 visitors flock to the “Munich Show,” Europe’s largest event for collectors. Until now, the event has catered to collectors of minerals, fossils, gemstones, and jewelry. Now, for the first time—from October 23 to 25, 2026—there will be a large themed section dedicated to coins and medals.
For the numismatic community, this is a unique opportunity, as the professionalism of the Munich Show is truly impressive! With this new meeting point, the numismatic community is gaining not just another coin fair, but an established public exhibition whose organizers have extensive experience in attracting collectors to an event and turning potential collectors into enthusiastic ones.
The Venue: The Munich Trade Fair Grounds
The Munich Show is large enough to fill several halls at the Munich Trade Fair Center. After all, nearly 1,200 exhibitors from around 70 countries await the 50,000 visitors of all ages and income levels.
Because that is what makes the Munich Show special: it appeals to collectors at various stages of their lives. From the young newcomer who buys a rose quartz for a few euros to the financially well-off collector who splurges on a silver ingot from Joachimsthal for a six-figure sum. These can coexist perfectly side by side, as the organizers have developed a sophisticated system that reserves separate areas for particularly expensive items alongside the long tables for “regular” merchandise. Security is given top priority. After all, the gemstones offered in “Gem World” are every bit as valuable as the most precious coins.
Cross-Marketing
In other words: With this new venue, numismatics gains a fantastic location that attracts more than just the usual suspects. The vast pool of visitors—many of whom are likely to be drawn to the new collecting area out of curiosity—represents an inexhaustible pool of potential new collectors. Collectors are collectors, and there are plenty of numismatic fields that would be worth exploring as an accessible entry point. Consider, for example, the popular realm of mining coins and medals, or prehistoric creatures depicted on coins struck today.
You can rest assured that the organizers support this cross-marketing initiative.
Special exhibitions, lectures, and media coverage
After all, the Munich Show is famous for its fantastic supporting program! For just a few days, special exhibitions are organized that, even in state museums, are rarely seen at this level of quality. There is a well-curated program for young people, as well as several well-attended lecture stages.
The press is also taking an interest in the many attractions on offer. The Munich Show has contacts not only with trade media but also with the daily press. A quick look at the press section of the website will show just how much media coverage this event is receiving.
Collaboration on Cultural Property Protection
You may be surprised by my very enthusiastic commitment to the Munich Show. But I had the opportunity to work with the organizers during our fight against overly restrictive cultural property protection legislation. It was then that I first experienced the sheer scale of the event and the professionalism of the organizers. Back then, I could only quietly dream that a numismatic fair might one day attract such a large number of visitors. Now that dream has become a reality.
I am convinced that the Munich Show offers numismatics a unique opportunity to convince a broad public of the fascination of coins. That is why Coin Week will support the event. And of course, we will be there when the numismatic section opens its doors for the first time from October 23 to 25, 2026.
If you are interested in participating as an exhibitor at the Munich Show, you can request the application materials via this link.
Text by Ursula Kampmann
